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What is a Landing Page and How To Use It?
Working in any industry where making a sale is involved can sometimes prove to be complicated. Making those conversions and turning them into sales can …
Why We Broke Up With Convertkit and Moved To Flodesk
If you’re like me, you probably send out any least anywhere from several dozen to a few hundred emails each day at the office. This …
How To Write a Strong Call-to-Action
As someone continually wanting to stay ahead of the game, I’m always striving to find new clients, add more subscribers to my weekly email blasts, …
Four Easy A/B Tests for High-Converting Landing Pages
Do you ever have that last-minute panic before you hit send on your emails? Is the subject line good enough? Will they open it? Perhaps …
Best Practices for Creating Your First Landing Page
If you’re a regular reader of my travel marketing articles, you’re already familiar with landing pages. And if you take away only one thing from …
6 Reasons Not to Buy an Email List
When you’ve taken the time and dedicate yourself to the success of your travel business, it’s not uncommon to feel tempted to try out a …
4 Simple and Free Tips to Improve Your SEO
Marketing your travel agency and your efforts to drum up new travel clients can bet a daunting task. You’re probably used to the standard approaches …
Choosing The Right Font for Email Marketing
If you’re looking to attract the attention of new and would-be clients to your agency or travel business, your best bet is also the cost-effective …
Repurposing Your Travel Content Into a Podcast
As the ways that people research and book travel continue to evolve, so must our techniques as travel agents and advisors to provide our clients …
Types of Landing Pages and How to Begin Your Own
If you’ve been reading my blogs for a while now, you’re probably familiar with landing pages, but if not, here’s a quick refresher. Landing pages …
How to Create the Perfect Welcome Email
It’s often said both in life and in business that first impressions are everything. You only get one shot to make a good impression on …
What’s the Purpose of Email Marketing?
If you’ve been in the travel and marketing game for as long as I have, you’ve probably seen your fair share of tactics that have …
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